Posts tagged “advertising”
Olay's "Regenerist Eye Derma-Pod Anti-Aging Triple Response System" is just a cream that fills wrinkles with tiny balls. Every claim in the ad is nonsense: skin cells can't be "regenerated," eyes don't "radiate," and you don't need cream to massage your face. All cosmetics ads are like this. Where are the regulations?
Facebook's finances have been leaked and they're ugly: a projected $150m net loss in 2008, with revenue needing to double to $300m just to get there. That makes Microsoft's $15bn valuation look like 300x profit. Good luck selling ads in a recession.
Microsoft's $240M Facebook investment isn't about what Facebook is worth. It's a blocking move, just like Google's AOL and MySpace deals. Microsoft didn't care about the stake percentage; they just wanted to keep Google and Yahoo out. Zuckerberg set the $15B valuation himself. Don't get excited.
Dice's fake "rant room" campaign is a perfect example of how not to do user-generated content. Real IT workers wouldn't post their faces online trashing their employers, and they'd know better than to use some obscure video site instead of YouTube.
Google's $3.1 billion acquisition of DoubleClick, inventors of the world's most obnoxious advertising, officially ends the "Don't Be Evil" era. It's sad to watch one of capitalism's rare ethical giants finally go the way of all the others. Goodbye, non-evil Google. It was nice knowing you.
Yahoo handles eBay's US ads; Google handles everywhere else. Also, I chewed on the right side of my mouth today. Big day all around.
Only in London would there be a market for a company that holds your spare keys, because you don't trust your neighbours.
Saw an ad on the Piccadilly line: "New WKD Red. It's new and it's red. See what we did?" Refreshingly honest for an ad campaign. Reminds me of Matt. Also, loving my new camera.
MoveOn.org has a brilliant ad showing how Bush's "regime change" rhetoric might just apply a little closer to home.
Browse the ad graveyard for hundreds of funny rejected ads. And what's with the Dow's 250-point swing? Some madman with a joystick is giggling as he jiggles the economy around, amazed anyone thinks markets are rational.
Slashdot launched a subscription service, sparking controversy. But the real gem is this anonymous rant against advertising in the comments thread. Fantastic writing, and honestly, I agree with a lot of it.
